Announcements

Fair Housing & DEI Summit 2025

This summit is FREE for members, thanks to a grant from the National Association of REALTORS®. Breakfast will also be provided by Biscuit Belly. RSVP now to reserve your spot.

Upcoming Training

This month's training will be focused on how best to utilize Flexmls quick search. Join us April 15th at 1pm to learn more.

Message from the CEO

We’re focused on giving you tools that save time, protect your listings, and help you shine with clients. This quarter brought key upgrades and better access to market insights. More improvements and training are on the way. Thank you for the work you do—we’re proud to support your success every step of the way.

The Numbers
Median Days On Market -
14
Listed | Sold -
1,200 | 770
Median Sale Price -
$245,000
Most Expensive Listing -
$500,000
GLAR
NEWS

Market Snapshot Now Live

Your updated Market Snapshot is now available in the dashboard! Get fresh insights on local trends, inventory shifts, and pricing activity to better inform your clients and stay ahead.

System Update Complete

We’ve completed a system optimization to improve load speeds and listing photo performance. Thanks for your patience—and enjoy the faster, smoother experience!

New Training: Media Mastery

Join our upcoming “Media Mastery” webinar series to learn tips on photo uploads, virtual tours, and boosting listing visibility. First session kicks off April 10—register now!

Why the MLS Brand Matters to You

You work hard to build your brand—clients trust you to guide big decisions. Behind that trust is the MLS: accurate data, wide exposure, and professional standards. When the MLS brand is strong, it strengthens yours too. It’s not competition—it’s your foundation. Let’s make sure clients know it.

Automatically Populate Data from iGUIDE Virtual Tour to Listing

If you have an iGUIDE virtual tour, with just one click, you can now upload that virtual tour to your listing and have the room dimensions, room names, and room level auto-populated using the data extracted from the virtual tour while adding or editing a listing.

Maximize Your Sale: The Best Week to List in 2025

​Realtor.com’s data reveals that April 13–19 is the prime week to list this year. Homes listed during this time sell for an average of $27,000 more and receive more views—faster. Encourage hesitant sellers to prep now, focusing on both curb and screen appeal. Listings with floor plans and 3D tours perform significantly better.​

Read the full article: Realtor.com’s Guide to the Best Week to Sell a Home in 2025

Real Estate Branding in 5 Simple Steps

​In today’s competitive market, your brand is your business. This guide walks agents through clarifying their brand identity, strengthening online presence, and delivering consistent messaging. A strong brand builds trust and memorability—especially when rooted in your unique story and “why.”​

Read the full article: How to Build a Strong Real Estate Brand in 5 Easy Steps

How to Win Listings with ChatGPT and AI Tools

​AI is helping agents supercharge productivity and win more listings. Learn how ChatGPT and other AI tools can help you create custom listing descriptions, respond to client objections, and prep for appointments. Agents share real-world examples of how automation is saving them hours each week.​

Read the full article: How Real Estate Agents are Using ChatGPT to Win Listings

3 Listing Appointment Mistakes That Cost You Clients

​The listing appointment can make or break your business. Avoid these common pitfalls: focusing too much on features (not outcomes), failing to connect emotionally, and missing the seller’s real motivations. The fix? Sharpen your listening, lead with results, and keep the seller’s goals front and center.​

Read the full article: 3 Big Mistakes Agents Make in Listing Appointments

Prospecting Expired and Withdrawn Listings in 2025

​Expired listings are surging—don’t miss the opportunity. With a wave of winter delistings, smart agents are reactivating withdrawn sellers using personalized outreach and modern objection handling. This article includes sample scripts and updated strategies for 2025.​

Read the full article: Prospecting Expired Listings in the Current Market

Virtual Tours That Buyers (and Sellers) Expect

​Buyers want floor plans—and listings that don’t have them are at a disadvantage. According to Zillow, listings with floor plans get 60% more views. This piece highlights top virtual tour tools like iGUIDE, Matterport, and others that agents are using to stand out in a crowded market.​

Read the full article: Why Floor Plans Are a Must-Have in Your Listings